Products that save you on life admin
We only review what works ->
Provided by
Clay Software Inc.
Life Admin Area
Household management
No - But still highly useful
This product is listed on the Tools of Wayshaping despite there being an informal relationship between Wayshaping and the company. Check out our methodology for how we handle conflicts of interest and why we still choose to list it.

🦾 What is it?

Clay is a personal relationship management tool that's pioneering the idea of a "personal CRM." If you're in business that may be intuitive to you, but if not, you can think of it as an advanced Contacts app that allows you to remind yourself of how to stay in touch with the people in your life, whether professional or personal. Since tools like Clay are new, you kind of need to try it out to grasp it.

⏲️ How it saves you on life admin

A constant problem of life admin in a more disconnected, virtual culture is loosing track of people and failing to stay in touch with those who aren't close by. Clay gives you suggestions and alerts to follow-up with friends and colleagues, and it even lets you take action from within the tool.

🎓 Terms to know before you use it

Customer relationship management

A business term, "CRM" systems are applications that help business that go beyond a basic database to manage their many, many relationships. They help people in Sales and Management remember who people are and how they should follow up.

Personal CRM

An emerging type of application that enables people to manage their relationships similar to the way businesses do, except hopefully with a more human touch.

📈 Why it thrives in today's marketplace

Clay is a venture-backed company and is one of only two clear players in the personal CRM space. Clay is especially strong for Apple users, as they offer Mac and iOS apps in addition to their web application. Clay doesn't (yet) offer an Android application, so it may not be ideal if Google is your platform of choice.

🥇 Why it's reviewed on Wayshaping

Clay is still building recognition of the concept of "personal CRM," making it easier and easier to stay in touch with friends, family members, and more. After testing it thoroughly, here are the key reasons we've reviewed it...

  1. Effortless aggregation of relationship touchpoints from email, calendar events, and more
  2. Enables reminders to stay in touch with folks
  3. Allows for sharing with your partner or anybody else

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